Answer Monitoring
Continuous tracking of your share-of-voice across ChatGPT, Gemini, Claude and Perplexity, with clear monthly reporting on what moved and why.
Answer monitoring is the ongoing measurement of a brand's presence inside AI answers: how often it's named versus competitors across a defined set of buyer prompts and engines, where it's cited, and how sentiment reads, reported as a share-of-voice metric that moves over time.
You can't improve what you can't see.
AI answers are invisible in your analytics: no impression, no click, no line item. Without deliberate measurement you have no idea whether models name you, name a competitor, or get you wrong.
What's included
Prompt set design
A representative set of the questions your buyers actually ask, per engine.
Multi-engine tracking
Coverage across ChatGPT, Gemini, Claude and Perplexity, refreshed on a schedule.
Share-of-voice scoring
A single, honest number: how often you're named versus competitors.
Citation & sentiment detail
Where you're cited and whether the mention helps or hurts.
Monthly reporting
Plain-language reports on what changed and what to do next.
How it works
Baseline
We measure where you stand today across engines and competitors.
Instrument
We set up the recurring prompt runs and scoring.
Report
You get a monthly read on share-of-voice and citations.
Advise
We turn the data into the next optimisation priorities.
Answer Monitoring, answered.
Across your prompt set and chosen engines, we measure how often your brand is named versus competitors, weighted by prominence, plus where you're cited and the sentiment.
Related services
See where AI names you today.
We'll run a free AI visibility audit for your category, so you know exactly where this work needs to move the needle.